Client

Match Marketing Group

About

This traveling product intervention for the Adidas Boost Campaign was derived from the concept of energy return. The intervention layout uses the consumer’s journey to represent energy return beginning along the overarching rings containing informational shadow boxes. The journey continues through the interactive Momentum Wall and towards the “Boost-Your-Selfie” take away experience, until all the energy absorbed is returned to the kinetic wall with an operative system of responsive panels.

Type

Commercial, Retail, Branding, Concept Design, Design Development, Production Drawings